Opportunity Scan
Discover where product–market fit breaks down
The PMF Oppertunity Scan helps you understand whether your product truly solves the right problems for the right users and where misalignment is holding you back. No guessing, no feature debates. Just shared clarity based on real user insight.
Challenges
Weak fit hides in plain sight
Product–market fit issues rarely look like “bad ideas.” They show up as slow growth, unclear messaging, or users who never quite commit. Common signals include:
Users don’t clearly articulate why your product is valuable
Sales and marketing struggle to explain the product simply
Engagement and retention plateau early
We can help
From opinions to evidence
The PMF Scan replaces internal assumptions with real insight from users and the market. It creates a shared understanding of what truly matters — and what doesn’t.
A clear picture of your current product–market fit
Validated user problems, needs, and motivations
Clear opportunities to improve alignment before scaling
What we explore
The foundations of product–market fit
Rather than flows or screens, we focus on alignment between product, user, and market.
Our process
A focused process to uncover real fit
Alignment & assumption mapping
We align on goals and context, uncover assumptions across teams, and define the critical questions that research must answer.
User interviews & market signals
We do AI-assisted interviews and targeted surveys among existing, lost, and target users to uncover real problems and unmet needs.
Synthesis and fit assessment
We translate raw insights into clear patterns, tensions, and opportunities related to product–market fit.
PMF Scan report
You receive a concise, structured overview of where fit is strong, where it breaks down, and what to address first.
Timeline and price
The PMF Scan is offered at €6.000 with a typical turnaround of 2 weeks.
Standalone. No long-term commitment required.
Outcomes
Clarity before costly decisions
The PMF Scan doesn’t give you a roadmap of features — it gives you confidence in your direction. So you can invest, design, and scale with far less risk.
Align teams around real user needs instead of opinions
Sharpen positioning and messaging
Reduce wasted effort on low-impact features
Create a strong foundation for growth, onboarding, and retention work
The YouSir guarantee, no risk
We don’t sell hours, we sell clarity.
If we don’t clearly identify at least 2 high-impact growth opportunities with a realistic path to measurable impact:
You stop the collaboration
You get your money back
You keep all insights, no matter what
